Note from the Course Developer

Thank you for exploring these sample courses! I hope you find them valuable and engaging. While I’m unable to provide a fully functional assessment or certification, these courses were an experiment for my portfolio, using a non-existent product for content development along with creating a course on a platform I’m not familiar with.

I’d love to hear your feedback—feel free to reach out through my contact page or via LinkedIn with any thoughts or suggestions. Thank you for your time, and I appreciate your interest!

ADDIE Outline Summary

Analysis
This training was created to support sales teams in understanding, implementing, and supporting Product X. Key needs identified included:

  • Inconsistent understanding of Product X’s core architecture

  • Gaps in deployment knowledge across environments

  • A need for standardized troubleshooting and support practices
    Stakeholders included internal support teams, implementation specialists, and technical enablement leaders.

Design
The course was structured as a modular, 101-level training aligned to sales team workflows. Learning objectives were clearly defined for each module, covering core features, implementation, configuration, security, and support processes. Assessments were included after each module to reinforce learning.

Development
Course content was developed using a blend of written instruction, interactive elements (in concept), and modular structure for easy adaptation across teams. Each module included:

  • A topic overview

  • Step-by-step guidance

  • Key takeaways

  • A fun and clear multiple-choice quiz

Implementation
While the course is a sample and not fully deployed, it is designed for flexible delivery—online via an LMS, internal knowledge base, or team portal. The structure allows for easy integration into onboarding programs or self-paced learning for sales team members.

Evaluation
Each module includes a quiz to check knowledge retention. The course includes a request for learner feedback to support continuous improvement. Success metrics in a real-world rollout would include completion rates, quiz scores, and stakeholder satisfaction.

How to Sell Product X

Master the fundamentals of selling Product X with this 101-level course, designed around a structured, value-based selling approach. By the end of this course, learners will be equipped with the essential knowledge to confidently position and sell the product.

1. Understand the Product

  • Learners will be able to describe what the product is, including its primary features, functions, and purpose.

2. Identify the Unique Selling Point (USP)

  • Learners will be able to articulate the specific aspects of the product that differentiate it from competing products.

3. Recognize the Target Audience

  • Learners will be able to identify the ideal customer profile for the product, understanding the specific needs and challenges that it addresses.

4. Explain the Market Positioning

  • Learners will be able to describe how the product is positioned within its market, including its competitors and the niche it serves.

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Additional Resources

  • On the company intranet you can find:

    • Buyer Personas

    • Sales Battle Cards

    • Sales Tools

    • Go To Market Strategy

    • Pricing Guides

    • Product and Services Guides

    • CRM Processes

    • Knowledge Base

  • On the company public facing site you can find:

    • Product Guides

    • Support Information

    • Product News

    • Communities

  • On the company public facing site you can find:

    • Services Guides

    • Support Information

    • Services News

    • Communities